Google while rolling out its new filters for the webmasters will now treat sub domains as folders. It’s the latest buzz in the SEO industry, all the sub domains will be considered as the integral part of the parent domain and only 2 search results will be shown per domain.
Google’s Limit - 2 Results per search per domain
With this feature Google is going to change its way of treating the sub domains. Even if a website has more relevant results in its sub domain maximum 2 results per page will be displayed.
From where the Filter Originated
Earlier webmasters were exploiting the search engine results by using the relevancy of their sub domains to include more and more pages in the displayed results. Google never supports black hat SEO. Now it is equipped with its new algorithm to avoid the monopoly of unethical webmasters on the top ten results displayed by Google.
How it is going to impact Webmasters
Till now Google was treating sub domains as individual domains. Thus webmasters have always take opportunities to game with the SERPs and their endless sub-domains are ranked. With latest 2 results per search per domain limit Google has tried to put all these unfair practices on a hold. Now if a webmaster has real estate articles which also can promote home loan website, they can not be posted on both the places. Since Google is going to treat sub domains as folders, one will get only 2 results at max. Now the webmasters have to choose for result whichever makes more sense either the home page or sub domain.
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